Monday, 25 February 2013

You Need To Study This If You're Promoting Your Whale Watching Tour Business

By Bob Dole


In order for your whale tour business to survive and thrive, you have to create a strategy to increase sales for your tour business. Not only do you need to increase the number of sales, but also the amount per sale. One way to do that is listening to customer feedback. Develop a system for obtaining customer feedback using customer satisfaction surveys. Customer feedback is invaluable to a business owner for generating more revenue and growing the tour business. For ideas on how to obtain customer feedback through customer satisfaction surveys, keep reading.

A committed team is very essential for making progress in the whale tour business. You must ensure that your goal for success should be clearly defined in the team and all the team members work hard to achieve that goal.

Maintain adequate cash on hand to cover whale tour business operations in excess of expected requirements. Whale Watching Tour Business owners should be prepared for occasional delays in receiving payment, and program to maintain cash reserves to compensate for this anticipated shortfall. Planning is important, and cash reserves make this type of planning easier.

Constantly verify your whale tour business is CLEAN! Many tour businesses out there have offices that are just plain dirty, dusty, and unappealing. Spruce up your offices, and clients will think even more highly of your business than they already do.

Every successful whale tour business is always accessible. Think about it-almost every major tour company has a 24-hour 1-800 number where they can be reached. While your small tour business may not have a 24-hour hotline, there's no reason you shouldn't be able to respond to client phone calls and emails within a day or two. Customers feel assured when they know they can reach you.

Commitments play an important role in a whale tour business. By fulfilling your commitments you can make your tour business strong and the person who fails to fulfill can only lose his credibility. A businessman should always do what he promises to do.

Hire individual teams instead of tour agencys. If you're looking for a web developer or applications developer, smaller teams will provide personal attention with more personality. This is, often, cheaper and more effective than hiring a large, corporate entity.

If you're selling through the mail make sure to use strange packages and envelopes. Try shipping a letter in a cardboard tube. If you just send a regular letter it might not be noticed and end up in the trash. If you use strange packages it's guaranteed to get opened. The prospect might be looking for what you're offering, but if he never opens your mail how would he have found you?

One way to test the ease of navigation on your website is to let a child help you. Find a five year old, one who does not yet know how to read if possible, and ask them to find a specific item on your page. If the child can locate the item requested, your design is solid. If not, work to improve your site so that you do not miss sales.




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